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Stocks Futures and Options

Invest In The Best, Not The Bargain
Relative strength investing with ETFs
 

By Steven W.  Poser

At first blush, the idea of buying only the strongest stocks and selling the weakest seems like a simple plan to implement.  However, in trying to execute this strategy many investors foil their own efforts by attempting to get the strongest stocks at the lowest price.  But there’s no bargain bin at a bourse.  It is a virtually insurmountable challenge for an investor to find quality stocks at a bargain price.

Savvy portfolio managers, on the other hand, do not waste their time searching for a diamond in the rough but would rather find the best of the best.  One way to do that is through relative strength investing.  According to the relative strength method, CANSLIM, you should buy the strongest stocks (the leaders) and jettison the laggards. However, many people do not have the time and/or expertise to tackle the task of relative strength investing with individual stocks, bond or funds. 

The good news is, not only does relative strength investing work for individual stocks, bonds or funds, but it also works for exchange traded funds (ETFs).  In the past, allocating investment dollars across industries and asset classes was incredibly difficult.  There was no cheap way to buy and sell gold or bonds, for example.  Also, an investor had to choose individual stocks or mutual funds to achieve any semblance of balance.  With more than 190 ETFs and HOLDRs trading in the United States, investors can now slice and dice their portfolios in almost every imaginable way.  And by following these basic steps to create a relative strength trading system using exchange-traded funds (ETFs), you can intelligently invest in these instruments.

BEATING A BENCHMARK

One of the simplest ways to compute relative strength is by comparing an individual stock or group of stocks to a benchmark, such as the Standard and Poor’s 500 Index. If you divide the price of a stock by the S&P 500 and the line is rising, the stock is rising faster than the S&P. Unfortunately, this shortcut leaves out two important pieces of information:  

  • A comparison between the stock under consideration and other stocks.
  • Dividends and other cash flows from the stock or the S&P 500.

When you buy a stock, there are two parts to its return:  price change and dividends.  Dividing the stock price by the S&P 500 ignores dividends.  You cannot possibly know the total value of your investment without dividends.  In addition, it is more direct to look at actual returns when trying to compare various stocks or assets, as opposed to dividing by a benchmark index.

A more comprehensive way to compute an asset's relative strength is to determine its total return for a given period of time. First, the total return is calculated as (current price – starting price + cash flows) / starting price. For example, if you purchased the Energy SPDR (XLE) on September 1, 2005 at $52.00 per share and sold it on September 27 at $53.00, you also would have received a $0.14761 dividend per share.  Your total return is ($53.00 - $52.00+$0.14761)/$52.00  or 2.21 percent.

Next, calculate the total return of all assets during a given time period. You can compare relative rankings over time by converting the rankings into percentiles. A stock's percentile ranking is defined as the percent of stocks with lower returns. The stock with the highest total return is in the 90th percentile. If you have a list of 10 stocks and two issues have higher returns, your stock is in the 70th percentile; the worst stock would be in the zero percentile.

SELECTION PROCESS

The most straightforward method would be to rank all ETFs for total return.  Unfortunately, many ETFs have substantial overlaps.  There are industry-based offerings on S&P and Dow Jones indexes, as well as a few specialized products focusing on REITS.  Powershares also manages quantitatively-based, industry-centric products.

In addition, try to avoid ETFs that have very high weightings  in one or two stocks. If you look at many of the top-performing stocks during the past 12 months, you would probably notice that many of them are in the energy sector.  Depending on how you create a relative strength portfolio, you could find yourself dangerously overweight in this one area.  Of course, your returns during the past year or so would have been nothing short of spectacular, as the chart of the Oil Services HOLDRS (OIH) and Special Sector SPDR-Energy (XLE) illustrates (see Figure 1).  However, keeping all your eggs in one industry can be a risky proposition.  The volatility of your returns may be very high.

By dispersing your portfolio across many industries and even asset classes, you may still be able to achieve the goals of relative strength investing without putting too much hard-earned money into one basket.  To avoid being overweight in one industry, select only one fund from a given industry or sector.  You can choose which ETF to include from a given sector based on one of many characteristics, but liquidity should be the first characteristic to consider.  Buying and selling an ETF with greater liquidity will probably result in less slippage, which can easily overwhelm small performance variations between similar ETFs and harm your returns.  Portfolio managers advise against putting large orders in at the open for the less liquid portfolios.  They also note that routing to the listed exchanges can result in less slippage for funds with lower daily volumes.

PORTFOLIO SETUP

The portfolio should hold five ETFs/HOLDRs or four funds plus a 20-percent weighting in cash. (My preferred methodology includes one fund from each industry/sector plus the streetTRACKS Gold Trust (GLD), a bond fund and cash.  GLD is not included in the portfolio example because 12 months of data for the ETF was not available at this writing.)  The initial selection ranks the included funds by total return. To capture short-term, medium-term and long-term trends, compute a three-month, six-month and 12-month total return ranking, giving both the six-month and 12-month rankings double weightings.  Then choose the best five ETFs whose ranking is in the top 50 percent of your list of funds and whose momentum is positive. In other words, do not initially choose the second-ranked fund if it has dropped from a ranking of first in the prior week.  Calculations are based on Friday’s close with trades executed at the open on Monday.

HOLDING PATTERN

A good general rule is to hold any fund in the portfolio for at least three weeks.  Doing so will limit number of transactions and thus, transaction charges.  Furthermore, only remove an ETF when it falls below the 50th percentile, even if other funds move above it in the rankings.  This means that you will not always hold the top five ETFs with positive momentum, but you will always hold funds that rank at or above the 50th percentile in our ranking scheme, once the fund has been in the portfolio for three weeks.

 

Table 1 presents a list of possible ETFs based on the individual industry/sector ETFs with the highest average volume for its type of funds. The three-month, six-month, 12-month and weighted returns are calculated for two consecutive time periods. (See Tables 2 and 3.)

 

A FLEXIBLE SYSTEM

Of course, you can use this outline as a basis for other relative strength systems and adjust it to suit your investment style.  For example, you could allocate among different asset classes, allow short and long positions, or change the trading and evaluation time frames to fit the frequency with which you adjust your portfolio.  Other possible improvements might include preventing the selection of ETFs that rally too far in too short a time.

Regardless of the method you choose, the expansive choice of ETFs available today gives you an inexpensive and efficient way to create a relative strength-based investing or trading program.

Steven W. Poser, educational consultant to www.TradingEducation.com, is an accomplished analyst and market Technician. He is also the author of Applying Elliott Wave Theory Profitably (Wiley, 2003).

Reprinted from SFO Magazine
Copyright © 2005 SFO Magazine
PO Box 849, Cedar Falls, IA 50613,  ph. 319.268.0441

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